![](http://thuviendientu.ajc.edu.vn/kiposdata0/kipossyswebfiles/images/sachnv/perfectpitch (2)thumbimage.jpg)
DDC
| 659 |
Tác giả CN
| Steel, Jon |
Nhan đề
| Perfect pitch: the art of selling ideas and winning new business / Jon Steel |
Thông tin xuất bản
| Hoboken, N.J : J. Wiley, 2007 |
Mô tả vật lý
| 262 p ; 24 cm. |
Tóm tắt
| In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish. |
Thuật ngữ chủ đề
| Business presentations |
Thuật ngữ chủ đề
| Advertising |
Từ khóa tự do
| Selling |
Địa chỉ
| HVBCTTKho Ngoại văn(1): 40101803 |
Tệp tin điện tử
| http://thuviendientu.ajc.edu.vn/ContentBrowser.aspx?mnuid=19&caid=10000&contentid=1766 |
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260 | |aHoboken, N.J : |bJ. Wiley, |c2007 |
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300 | |a262 p ; |c24 cm. |
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520 | |aIn Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish. |
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