|
|
Sắp xếp :
|
|
Dòng
|
Nội dung
|
|
1
|
Advertising / Iain Macrury London : Routledge, 2009318 p. : ill ; 21cm."Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary reader." "Advertising provides a clear and easy guide to a changing cultural and commercial genre. It explores how advertising can be studied as a cultural industry, and as a sign system, and how adverts and the reception of adverts can be considered drawing on approaches from literary criticism, structuralism, post-structuralism, psychoanalysis and ethnography." "Written in an accessible and interesting style, Advertising is the ideal introductory book for students of media, communication and journalism."
Đầu mục:1
(Lượt lưu thông:0)
Tài liệu số:0
(Lượt truy cập:0)
|
|
2
|
Culture and Institutions in the Economic Growth of Japan /Juro Teranishi Japan : Springer, 2020387 p ; cm.The Culture and Institutions of Japan; Mental Models and the Cost of Institutions; The Process of Long-Term Growth Before the Meiji Restoration; Religious Changes in Kamakura-Era Japan; Institutions and Trust Level During the Muromachi Era; Cultural Foundations of Tokugawa Economic Growth; Japanese Economy and Culture After the Meiji Restoration; Culture and Collective Behavior in Japan
Đầu mục:1
(Lượt lưu thông:0)
Tài liệu số:0
(Lượt truy cập:0)
|
|
3
|
Culture Shock, USA : A Guide to Customs and Etiquette / Esther Wanning Oregon : Graphic Arts Center Publishing Company, 2000248 p ; 20.5 cm."Culture Shock! USA" aims to do just that: help you understand what makes Americans tick. This book gives you valuable unsights into the American lifestyle, values and ways of doing business. Armed with such knowledge, settling down among
Đầu mục:1
(Lượt lưu thông:0)
Tài liệu số:0
(Lượt truy cập:0)
|
|
4
|
|
|
5
|
Media & society / Michael O'Shaughnessy, Jane Stadler with Sarah Casey South Melbourne, Victoria : Oxford University Press, 2016xvii, 455 pages : illustrations, portraits ; 25 cm.Media and Society explores the relationship between the media, their institutions and the world we live in, examining how they are connected and how society and the media affect each other. The book analyses representations of the world found in films, television, advertisements, news and online to understand the impact of the media in the contemporary world. The sixth edition explores several themes throughout the text, including the contradictory nature of the media and the psychological concerns of the media, to provide clear explanations of complex theories and ideas.
Đầu mục:1
(Lượt lưu thông:0)
Tài liệu số:0
(Lượt truy cập:0)
|
![]()
![]() 1
2
3 of 3
![]()
![]()
|
|
|
|
|